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ORIGINS

Coava began in Matt Higgins’ garage in 2008. The veteran barista and roaster bootstrapped the company by repairing motorcycles. Having spent years in specialty coffee, Matt dreamed of starting his own company, where he could roast and prepare coffees that would be exciting for professional baristas and inviting to everyday drinkers. Matt knew that in order to accomplish this goal, sourcing exceptional “coava” would have to be the bedrock upon which his entire company was built. So he studied agriculture, farm practices, and sustainable business. He sought farmers who were committed to producing quality crops, focusing his attention on under-sourced regions. His hard work and willingness to go above and beyond eventually earned him a reputation among coffee producers as a respectful, diligent, and honest person. Those early years were difficult but exciting, and laid the foundation for many of the long standing partnerships Coava has with farmers to this day.

ORIGINS

Coava began in Matt Higgins’ garage in 2008. The veteran barista and roaster bootstrapped the company by repairing motorcycles. Having spent years in specialty coffee, Matt dreamed of starting his own company, where he could roast and prepare coffees that would be exciting for professional baristas and inviting to everyday drinkers. Matt knew that in order to accomplish this goal, sourcing exceptional “coava” would have to be the bedrock upon which his entire company was built. So he studied agriculture, farm practices, and sustainable business. He sought farmers who were committed to producing quality crops, focusing his attention on under-sourced regions. His hard work and willingness to go above and beyond eventually earned him a reputation among coffee producers as a respectful, diligent, and honest person. Those early years were difficult but exciting, and laid the foundation for many of the long standing partnerships Coava has with farmers to this day.

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